{"id":42117,"date":"2023-04-17T08:11:00","date_gmt":"2023-04-17T08:11:00","guid":{"rendered":"https:\/\/www.grifal.it\/cartu-fuorisalone-2023\/"},"modified":"2025-01-27T09:25:22","modified_gmt":"2025-01-27T09:25:22","slug":"cartu-fuorisalone-2023","status":"publish","type":"post","link":"https:\/\/www.grifal.it\/en\/cartu-fuorisalone-2023\/","title":{"rendered":"Fuorisalone 2023: cArt\u00f9 transforms into furniture complements"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em><strong>Green products from the world of packaging made from cArt\u00f9\u00ae, the ultra-strong corrugated cardboard that replaces plastic, become designer furnishings to bring the &#8220;A Casa Ovunque&#8221; experience to life at Milan Design Week<\/strong><\/em><\/p>\n\n<p class=\"wp-block-paragraph\">Shaping paper-based raw materials intended for packaging to create centerpieces, ottomans, stools, coffee tables, containers, baskets, partitions, lamps, as well as frames. This is our idea, which starts from design and production of functional, sustainable and protective packaging. Demonstrate the pliability and many other winning features of<em> cArt\u00f9\u00ae-the <\/em>new shock-absorbing corrugated cardboard-to make designer furnishings for  <em>At Home Everywhere &#8217;23 &#8211; MetaVero. MetaVerso<\/em>, the space in Milan&#8217;s Tortona area that between April 17 and 23 will be among the protagonists of Fuorisalone events during <em>Milan Design Week<\/em>.<\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.grifal.it\/wp-content\/uploads\/2023\/06\/grifal_a-casa-ovunque_cestini-1024x1024.jpg\" alt=\"\" class=\"wp-image-32859\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.grifal.it\/wp-content\/uploads\/2023\/06\/grifal_a-casa-ovunque_infografica-1024x1024.jpg\" alt=\"\" class=\"wp-image-32861\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.grifal.it\/wp-content\/uploads\/2023\/06\/grifal_a-casa-ovunque_sgabello-1024x1024.jpg\" alt=\"\" class=\"wp-image-32863\"\/><\/figure>\n<\/div>\n<\/div>\n\n<p class=\"wp-block-paragraph\">&#8220;<a href=\"https:\/\/www.instagram.com\/p\/CqXMVi2stTm\/\">At Home Everywhere &#8217;23 &#8211; MetaVero. MetaVerso<\/a>&#8221; will give guests experiences between physical and digital with hybrid and connected spaces that encourage dialogue and welcome through a search for furnishings and components that represent the living of today and tomorrow. Our initiative is also among the virtuous uses of paper presented during the <a href=\"https:\/\/www.comieco.org\/a-casa-ovunque-23\/\"><em>Paper Week<\/em><\/a> recycling awareness initiatives <a href=\"https:\/\/www.comieco.org\/a-casa-ovunque-23\/\">of Comieco<\/a>, the National Consortium for the Recovery and Recycling of Cellulose-Based Packaging.<\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>&#8220;The flexibility of our patented<\/em><em>cArt\u00f9\u00ae<\/em><em>product<\/em><em>,&#8221; <\/em>commented <strong>Giulia Gritti, <\/strong>marketing director of Grifal Group.<em>  &#8211; represents the perfect packaging solution, but its sustainable nature as well as its characteristic wavy shape makes it a material with great aesthetic and functional appeal: on this occasion, it can become designer furniture, helping to give guests at A Casa Ovunque an experience of well-being and coziness.&#8221;<\/em><\/p>\n<\/blockquote>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.grifal.it\/wp-content\/uploads\/2023\/06\/Giulia_Gritti-1024x1024.jpg\" alt=\"\" class=\"wp-image-32865\"\/><\/figure>\n<\/div>\n<\/div>\n\n<p class=\"wp-block-paragraph\"><em>At Home Everywhere &#8217;23 &#8211; MetaVero. MetaVerso  <\/em>is an exclusive event by Sfera MediaGroup-the childhood division of RCS MediaGroup-and The Playful Living, which, together with the magazine Style Piccoli, bring to life a visual and experiential narrative that unfolds through 6 hybrid environments designed for real people:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Little Loft-a small space in a big city for a young couple with babies;<\/li>\n\n\n\n<li>Family Home &#8211; a contemporary apartment for a family with three children;<\/li>\n\n\n\n<li>Hibryd Space &#8211; a dynamic and creative coworking space with the room dedicated to experiences in the Metaverse;<\/li>\n\n\n\n<li>the Open Square-an open place of welcome and relationships;<\/li>\n\n\n\n<li>Food &amp; Drink Concept Store &#8211; for social experiences of taste;<\/li>\n\n\n\n<li>Smart Mobility &#8211; on the road, for sustainable urban mobility designed for young and old.<\/li>\n<\/ul>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8220;<em>In such a high-level context as the Fuorisalone in Milan <\/em>,&#8221; added <strong>Giulia Gritti<\/strong>.  <em>we wanted to introduce people to how the paper-based raw materials and green packaging products we work with on a daily basis for packaging products can have a second life, be recycled or regenerated in areas even far from their world of origin such as interior design, retail, acoustic comfort and many others.&#8221;<\/em><\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Green furniture complements made from cArt\u00f9\u00ae bring the &#8220;A Casa Ovunque 2023&#8221; experience to life at Milan Design Week<\/p>\n","protected":false},"author":12,"featured_media":32858,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[264],"tags":[272,271],"class_list":["post-42117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","tag-fuorisalone-en-2","tag-home-anywhere"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fuorisalone 2023: cArt\u00f9 transforms into furniture complements<\/title>\n<meta name=\"description\" content=\"Green furniture complements made from cArt\u00f9\u00ae bring the &quot;A Casa Ovunque 2023&quot; experience to life at Milan Design Week\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.grifal.it\/en\/cartu-fuorisalone-2023\/\" 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