Cornelli Brand Packaging Experience
Grifal S.p.A. Group’s growth by external lines continues with the signing of a binding agreement to purchase 100 percent of the share capital of a limited liability company “Cornelli Brand Packaging Experience” in which Cornelli S.r.l., a company headquartered in Rivolta d’Adda (CR) and founded in 1877 by the Cornelli family, will make the transfer of part of the business complex concerning the Production and trade of corrugated boxes, as well as the design and implementation of new branding techniques applied to packaging.
Through the finalization of the transaction, Grifal intends to further accelerate its growth and increase its business volume to companies in Italy and abroad that are particularly attentive to issues related to sustainability, innovation and communication applied to packaging through its cArtù® and cushionPaper™ branded products.
Fabio Gritti, president of Grifal
Grifal is pursuing to focus on productions distinguished by the use of its exclusive materials and design and testing expertise, while it intends to concentrate its traditional corrugated processing activities in Cornelli Brand Packaging Experience. Added to this goal of rationalizing and making its structure more efficient is the goal, with a view to both growth and disaster recovery, of having a second production site in a neighboring area.
“The acquisition of Cornelli responds to the strategic objective of further strengthening our commercial capabilities,” explains Fabio Gritti, president of Grifal, “and allows us to bring within the group the know-how acquired by Cornelli in the enhancement of corrugated cardboard packaging as a communicative and “branding enhancement” solution, which can also be exploited for the cArtù and cushionPaper branded product lines. In addition, with this operation Andrea Cornelli, already a non-executive director of Grifal, will intensify his collaboration by becoming Vice Chairman of the Board of Directors and Chief Strategist and Innovation Officer, thus making available to Grifal his skills expressed in the national and international arena, his relationships with major players in the world of paper and cardboard, and his familiarity with relationships with particularly structured clients developed during his career.”
Andrea Cornelli, Sole Director of Cornelli’s
“With Grifal we have long been naturally aligned on many issues, such as strategic vision and perception of what are the present and future needs of the context in which we operate. This operation will make it possible to capitalize on the many synergies identified, further enriching the design, consulting and production proposal of the entire Group and again emphasizing its role as a market trend setter. We therefore face this new adventure with great enthusiasm, bringing together all our history, our present and, above all, our future.”