Strong synergy between Packaging and Logistics can make your eCommerce soar

After a few months of lockdown, businesses and customers are realizing how the return to “normal” buying and selling, a combination of offline and online, will be gradual. Indeed, it can be expected that the new normal will see further growth in eCommerce.

Once this period passes, new customers and their accounts for eCommerce services will certainly not be abandoned. On the contrary, they will still be used and increasingly effectively after they have had time to learn about and appreciate online the potential for product search, comparison, purchase, and delivery.

Many among those who have discovered, by choice or convenience, the ability to shop without leaving home have found that it is not that difficult. Also for these reasons, on the business side, more and more online shops will be opened. This is the scenario ahead for eCommerce, whose figures have seen an unprecedented rise during the quarantine.1

New solutions for eCommerce logistics.

Due to the progressive change associated with online shopping, many companies will need new logistics management tools that will enable them to respond to different situations and markets than the reality they have always dealt with. For example:

  • particular seasonality or order peaks related to digital advertising campaigns,
  • New business partnerships (e.g., dropshipping),
  • warehouse management to respond to order preparation accustomed to short lead times.

A good solution to reschedule operations may be to choose solid partners with whom to enter into agreements on Packaging and Integrated Logistics.

Grifal, in support of high-performance and environmentally sustainable packaging solutions, has the opportunity to access integrated logistics through a major agreement with a leading international player.

It becomes essential to equip oneself with the necessary tools to face a market renewed in its characteristics and objectives. Deliveries are made quickly through direct shipping between logistics and the final business customer, and with cushionPaper™, shipping will no longer be an obstacle. cushionPaper™ in fact is the easy, safe, economical and environmentally friendly solution in terms of product transportation and packaging disposal.

Grifal has always stood for innovation and offers packaging solutions that are already in line with emerging trends in this period:

1. sustainability
2. simplicity
3. safety

cushionPaper™ is lightweight, durable, and solves critical eCommerce issues related topackaging, product safety, andeco-sustainability. In this article we explain how innovative eco-friendly packaging supports online sales.

What is integrated logistics?

The definition of integrated logistics contains a key aspect that distinguishes it from the definition of logistics, which is the integration of each step with both the planning and control phases.
Integrated logistics, therefore, not only deals with everything related to traditional logistics but also ties in with the departments of production, marketing, and all other company departments. It is geared even more toward optimizing cost and production time and improving quality.

To date, however, there is no real definition of integrated logistics. We report that of the Council of Logistics Management:

“Logistics is the process of planning, implementing and controlling the efficient and effective flow and storage of raw materials, semi-finished and finished products and related information from the point of origin to the point of consumption with the aim of meeting customers’ needs. “2

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